Help us scale Australia's most-loved end-of-life brand

At Safewill, we’re on a mission to reimagine how Australians plan for the end. We’re building simple, beautiful tech to make estate planning more accessible, supporting families through life’s most complex moments. Backed by King River Capital, Reinventure and Carthona, we’re growing fast, scaling impact, and building out the next wave of senior talent to unlock our next phase of growth.

We’re looking for a Growth Lead - a high-output, full-stack operator who can own growth and GTM projects end-to-end, working across Growth Marketing, Operations, Sales & GTM, and Special Projects. If you thrive on context switching, building from zero and solving high-stakes problems without a playbook, this role is for you.

What you’ll do

• Own and execute cross-functional growth plans across GTM and Special Projects, with clear accountability for commercial outcomes.
• Lead our BDM team (2 direct reports), setting the playbook for outbound strategy, qualification, and automation.
• Partner with stream leads to align on top-line goals and scale levers.
• Build from the bottom up - interrogate the data, pressure-test assumptions, and translate insights into clear forecasts and actions.
• Modernise our GTM infrastructure, introducing new tooling, automation and AI to level up conversion across sales and lifecycle.
• Drive experimentation across high-potential growth bets (new segments, pricing models, product-led loops or channel expansion).
• Step in as player-coach. This is a hands-on role with exec visibility, full ownership and space to stretch across projects that matter.

What we’re looking for

• 6+ years of experience combining consulting, banking, vc or agency, with 2+ years of operator experience in a start-up/scale-up.
• Proven success leading high-leverage work across growth strategy, sales ops, lifecycle, GTM, product or special projects
• Comfortable working from data to execution. You can write a query, build a model and then execute the strategy
• Strong communicator with high ownership. You’re able to influence stakeholders, manage complexity and work through ambiguity
• Builder mindset. You’re biased towards action, thrive in imperfect systems, and don't need a rulebook to deliver results

Why this role, why now

You’ll be joining at an inflection point: the growth engine is ready to be rebuilt, and the projects in your scope will have real commercial weight. There’s space to lead, room to stretch and strong senior sponsorship behind this role. It’s a seat that gives you autonomy, impact and visibility - with a clear path to step into broader leadership as we scale.

• High-impact scope across revenue, strategy and execution
• Small, senior team. No red tape, no silos
• Competitive salary plus meaningful equity
• Free access to Updoc to keep you well whilst you build this engine

Ready to scale something meaningful? Apply today.